Innovative Chicago Reading Program Features Springsteen Book

In the wake of successful programs in New York (Books on the Subway) and London (Books on the Underground), Chicago has launched the Books on the L program. I’m pleased to report that my Springsteen on Springsteen: Interviews, Speeches, and Encounters has been chosen to be included. Here’s how it works, according to the press release: “Books will be left behind in CTA L trains for people to take home and read. When they’re done reading, they return the book on the L for someone else.” The Leo Burnett advertising agency designed stickers with instructions for people to participate. Read more about the program at Time Out Chicago.

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